MY WEBSITE IS ON GOOGLE, BUT IT'S ON PAGE 41! HOW DO I GET IT TO SHOW ON PAGE 1?
Ah! You've asked the million dollar question. An entire industry has been built to answer this question and millions of dollars are spent each year to accomplish this! My first question for you is, "How much money do you have?" Just kidding, but seriously, the good news is you can pay to be on the first page of Google and it doesn't have to be a lot of money.
BUSINESS
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.
S-E-O are three little letters that have caused a world of stress and confusion for many small business owners over the years. For those that don’t know, SEO stands for “search engine optimization” and refers to the process of properly directing search engine traffic to your website. Search Engine Land provides detailed guides that introduce and walk you through the SEO process. What we want to talk about now are the fundamentals of great SEO content writing for 2014, especially those fundamentals that stand out from all of the others.
The New Face of SEO
If you’ve ever been a minor spectator of SEO trends over the past year, you know that 2013 became branded as the year that changed SEO forever. Google released three major algorithm updates: Panda, Penguin and Hummingbird: see the Moz timeline. The most notable change we saw came in the form of a complete revamp of the proper way to optimize content.
Previously, keyword density was everything in SEO content writing. In fact, keyword density was so important that it was upheld over quality writing standards. Then, in 2013, the standards changed. Today, keyword density means practically nothing.
The New “Everything”
How to Blast Off Your SEO Content and Rankings for 2014 is the big question. The new “everything” of SEO is satisfying your audience’s thirst for quality content. Great content writing is no longer about stuffing in high traffic keywords and phrases. It’s about writing compelling, engaging, informative, relevant and entertaining content. It’s about standing out from the crowd as a credible and authoritative resource. It’s about creating the kind of blogs, articles, press releases and website pages that people can’t help but share with their friends and family.